Home > @infiniteobjects/shopify-data-manager > AdminTypes > MarketingEngagement
Marketing engagement represents customer activity taken on a marketing activity or a marketing channel.
Signature:
export interface MarketingEngagement
| Property | Modifiers | Type | Description |
|---|---|---|---|
| adSpend? | Maybe<MoneyV2> | (Optional) The total ad spend for the day, if the marketing event is a paid ad with a daily spend. | |
| clicksCount? | Maybe<Scalars[‘Int’][‘output’]> | (Optional) The total number of clicks on the marketing event for the day. | |
| commentsCount? | Maybe<Scalars[‘Int’][‘output’]> | (Optional) The total number of comments on marketing content for the day. | |
| complaintsCount? | Maybe<Scalars[‘Int’][‘output’]> | (Optional) The total number of complaints for the day. For message-based platforms such as email or SMS, this represents the number of marketing emails or messages that were marked as spam. For social media platforms, this represents the number of dislikes or the number of times marketing content was reported. | |
| failsCount? | Maybe<Scalars[‘Int’][‘output’]> | (Optional) The total number of fails for the day. For message-based platforms such as email or SMS, this represents the number of bounced marketing emails or messages. | |
| favoritesCount? | Maybe<Scalars[‘Int’][‘output’]> | (Optional) The total number of favorites, likes, saves, or bookmarks for the day. | |
| fetchedAt? | Maybe<Scalars[‘DateTime’][‘output’]> | (Optional) The date time at which the data was fetched. | |
| impressionsCount? | Maybe<Scalars[‘Int’][‘output’]> | (Optional) The total number of impressions for the day. | |
| isCumulative? | Maybe<Scalars[‘Boolean’][‘output’]> | (Optional) Whether the engagements are reported as lifetime values rather than daily totals. | |
| marketingActivity | MarketingActivity | The marketing activity object related to this engagement. This corresponds to the marketingActivityId passed in on creation of the engagement. | |
| occurredOn | Scalars[‘Date’][‘output’] | The date that the engagements occurred on. | |
| sendsCount? | Maybe<Scalars[‘Int’][‘output’]> | (Optional) The total number of marketing emails or messages that were sent for the day. | |
| sharesCount? | Maybe<Scalars[‘Int’][‘output’]> | (Optional) The total number of times marketing content was distributed or reposted to either one’s own network of followers through a social media platform or other digital channels for the day. For message-based platforms such as email or SMS, this represents the number of times marketing emails or messages were forwarded. | |
| uniqueClicksCount? | Maybe<Scalars[‘Int’][‘output’]> | (Optional) The total number of unique clicks on marketing content for the day. | |
| uniqueViewsCount? | Maybe<Scalars[‘Int’][‘output’]> | (Optional) The total number of unique views for the day. For message-based platforms such as email or SMS, this represents the number of unique users that opened a marketing email or message. For video-based content, this represents the number of unique users that played video content. | |
| unsubscribesCount? | Maybe<Scalars[‘Int’][‘output’]> | (Optional) The total number of unsubscribes for the day. For social media platforms, this represents the number of unfollows. | |
| utcOffset? | Maybe<Scalars[‘UtcOffset’][‘output’]> | (Optional) The UTC Offset that the app is using to determine which date to allocate spend to. | |
| viewsCount? | Maybe<Scalars[‘Int’][‘output’]> | (Optional) The total number of views for the day. For message-based platforms such as email or SMS, this represents the number of times marketing emails or messages were opened. For video-based content, this represents the number of times videos were played. |